This dinnerware was used by customers at La Esperanza, a bakery and restaurant that flourished in downtown Los Angeles from the 1920s to the 1970s. Catering to the diverse communities that lived and worked in and around downtown, La Esperanza served both Mexican and American foods.
Ezequiel Moreno in front of La Esperanza, around 1940's
Employees inside La Esperanza, around 1950's
Outdoor neon marquee sign from La Esperanza, around 1950.
The red, white, and green colors of La Esperanza’s sign reflect the Mexican heritage of Ezequiel Moreno, owner of the bakery. The anchor symbolizes hope & establishing roots in his new country.
The red, white, and green colors of La Esperanza’s sign reflect the Mexican heritage of Ezequiel Moreno, owner of the bakery. The anchor symbolizes hope & establishing roots in his new country.
La Esperanza Panaderia Mexicana
Coming Together in La Plaza. Ezequiel Moreno, a native of Zacatecas, Mexico, started a bakery in his home in 1918, and in the 1920s moved to La Plaza in the heart of downtown Los Angeles. He named the bakery La Esperanza, meaning hope. Soon it was frequented by customers across many segments of the Los Angeles community.
Coming Together in La Plaza. Ezequiel Moreno, a native of Zacatecas, Mexico, started a bakery in his home in 1918, and in the 1920s moved to La Plaza in the heart of downtown Los Angeles. He named the bakery La Esperanza, meaning hope. Soon it was frequented by customers across many segments of the Los Angeles community.
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On March 21, 1955 a group purchased the lodge for $1 million. During this period, the hotel was frequented by members of the Kennedy family including John F. and his brother Robert. Author Scott Lankford claims that John F. used the lodge to carry on an "endless series of extramarital affairs with wealthy divorcees and Tahoe's notoriously ubiquitous prostitutes". The lodge served as accommodation during the 1960 Winter Olympics, held at nearby Squaw Valley Ski Resort.
Frank Sinatra first visited Cal Neva in 1951; his trip made the national press as he overdosed on sleeping pills and this was reported to the local sheriff. Sinatra publicly bought the resort in 1960 through his company, Park Lake Enterprises. He decided to open the property year-round; it had only previously opened for the summer season. Sinatra built the Celebrity Room theater and installed a helicopter pad on the roof. He re-utilized prohibition-era smuggling tunnels beneath the property to allow mob members to move around the property without being seen by the public. The Sinatra period saw extravagant parties and visits by celebrities such as Judy Garland, Liza Minnelli, Kim Novak, Shirley MacLaine, Sammy Davis Jr., Tony Curtis, Janet Leigh, Lucille Ball, & Desi Arnaz. A California-based development company, purchased the property in spring 2013, and closed it on September 5, 2013 for a complete renovation. The development project was originally estimated to take at least a year and was sought to restore the Cal Neva's original 6,000-square-foot gaming floor, complete with a full slot machine display and the return of table games. The project was initially planned to finish by December 2014, but reopening was delayed multiple times due to difficulties with construction and financing. The company filed for bankruptcy protection in July 2016, and the Cal Neva was then put up for auction. Billionaire Larry Ellison was the sole bidder, purchasing the property for $35.8 million in January 2018. |
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Tepco China - Squaw Valley, California
He caused a sensation when, at the age of 19, he became the first non-Scandinavian jumper to win the coveted Holmenkollen Festival title in Norway. During that triumph he showcased his distinctive jumping style, developed in conjunction with his East German team-mates and which involved him leaning forward with his arms stretched out in front of him. |
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In a bid to increase his speed, the Frenchman then honed his revolutionary “egg position”, now known as the tuck, a lower stance in which he squatted down with knees bent, arms outstretched and fists clasped together. Though the position would be adopted by every downhill skier in the years that followed, Vuarnet was the only competitor to use it in Squaw Valley. And it was not the only innovation he unveiled on the slopes of California in 1960. The French ski manufacturer that supplied the national team had provided Vuarnet with wooden skis that he found far too flexible. “It was a disaster,” he said in an interview. “So I went to their factory in Voiron and had a good look around. I came across a pair of metal skis that were just my size. I called the manufacturer and asked them to send me a new pair because the Games were coming up.” He got his hands on his new skis just a few days before the downhill at Squaw Valley and went on to become the first skier in Olympic history to win gold on metal skis. Vuarnet’s stunning victory in Squaw Valley thrust him firmly into the international limelight. On returning to France, he launched an eponymous line of eyewear that used a new type of glass and enjoyed success around the world. |
Squaw Valley 1960 were the first Olympic Games to take place in the Space Race era, prompting the following remarks : “You can return home as the world’s best-equipped ambassadors of unity and peace. Before we pay so much attention to conquering outer space, we should devote ourselves to conquering inner space: the distance between nations.” |
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T E P C O
Squaw Valley Ski Resort in Olympic Valley, California, is one of the largest ski areas in the United States, and was the host site of the entire 1960 Winter Olympics. It is the second-largest ski area in Lake Tahoe after Heavenly, with 30 chairlifts, 3,600 acres and the only funitel in the U.S. When Alexander Cushing put forward Squaw Valley's bid to the International Olympic Committee in 1955, the resort did not even exist ! He was the only inhabitant and homeowner in the whole place. The organisers refused to build a track for the bobsleigh competition, making this the first time that this discipline was not on the Olympic programme. The officials, unsure as to whether a skier had missed a gate in the men's slalom, asked CBS-TV if they could review a videotape of the race. This gave CBS the idea to invent the now ubiquitous "instant replay." Men's biathlon and women's speed skating made their Olympic debut. The winner of the downhill, Frenchman Jean Vuarnet, wore metal skis instead of the traditional wooden ones. It was the first Olympic medal to be won on metal skis. It is made up of three triangles in the colours of the American flag, and the Olympic rings. The triangles have a superimposed design to give a 3-D effect and create the image of a star or snow flake. Walt Disney, the world’s most famous cartoonist and animator, was put in charge of the Pageantry Committee for Squaw Valley 1960, his brief including the organisation of the Opening and Closing Ceremonies. Disney oversaw the creation of the Tower of Nations, a huge metal structure topped by the Olympic rings, adorned with the crests of the participating nations and flanked on either side by two large snow statues, one of a female skier and the other of a male speed skater. In front of this impressive structure was situated the Olympic cauldron, which would burn throughout the 11 days of the Games. It was in this grand setting that all the medal ceremonies would take place – the first time that they would be held in the same location – with the winning athletes taking to the podium in front of large crowds. During the 1959/60 season, They’d been tossed aside but they looked okay to me. I took them and tried them out in the Émile Allais Cup in Megève. One of the skis got bent but I still managed to finish fifth. So |
